As a female consumer myself, I have done some research on Google trends and found some interesting insights.

Firstly, transparent tote bags seem to be very popular among female consumers in the summer. They provide a chic and modern look and are perfect for carrying all your summer essentials such as sunscreen, sunglasses, and a water bottle. These bags are also versatile and can be paired with any outfit.

Tote bags with Woven tape
tote bag

Another popular option is the PVC beach bag. These bags are larger in size and are perfect for carrying towels, snacks, and other beach necessities. They come in a variety of colors and patterns, and some even have compartments for storing wet items such as swimsuits.

PVC backpacks are also gaining popularity among female consumers. They are lightweight, durable, and perfect for carrying all your essentials while keeping your hands free. They come in a variety of styles and colors, and some even have multiple compartments for better organization.

handle bags
children's beach handle bag

In addition to these types of PVC bags, clear PVC crossbody bags are also becoming increasingly popular. They provide a chic and modern look while allowing you to keep your belongings safe and secure. These bags are perfect for outdoor activities such as festivals, concerts, and sporting events.

PVC crossbody bag
PVC Toiletry bag
waterproof fanny pack

When it comes to color trends for PVC bags in the summer, bright and bold colors seem to be the most popular. Neon shades of pink, orange, and green are particularly popular, as they add a pop of color to any outfit. However, more subtle colors such as pastels and earth tones are also gaining popularity.

As for patterns, floral prints and tropical designs seem to be the most popular for PVC bags in the summer. They add a fun and playful touch to any outfit and are perfect for beach and outdoor activities.

In conclusion, transparent tote bags, PVC beach bags, PVC backpacks, and clear PVC crossbody bags are all popular options for female consumers in the summer. Bright and bold colors, as well as floral and tropical patterns, are also on-trend for PVC bags. No matter which type of PVC bag you choose, make sure it fits your personal style and is functional for your summer activities.